Jude Helder Send a brief
Jude Helder · editor and creative director · London · official DAZN creator partner

Content that gets watched. Receipts for all of it.

Short-form editor and creative director. I cut for the fight world and the labels and brands that want its audience, and I run Strike House, the creator network DAZN works with on fight weeks. Available for freelance projects, monthly retainers and the right full-time seat. Every number on this page has a screenshot behind it.

86.8M+
Documented views · six DAZN cards · 2026
36.4M+
October alone · 164 receipted posts
139K+
Followers on boxing.arc · 19M+ likes
10M+
Top single edit · four edits over 8M
100+
Boxing and MMA pages in the network
Standard · no claim without the screenshotSource · TikTok Studio, YouTube Studio, Instagram InsightsCounted · floors, never estimates
Worked with

The names on the receipts.

Partners, paying clients and the promotions whose cards the network covered in 2026. Every one has a page behind it.

Official creator partner. Six cards in 2026, 86.8M+ documented views.
Paid campaigns: Alamo Records (BossMan Dlow, PartyNextDoor) and Sony Music Vietnam.
Fury vs Joshua fight-week proposal for Interscope Capitol, built to their brief, 2026.
Joshua vs Prenga and Garcia vs Benn, covered for DAZN. 25.9M+ across the two cards.
Dubois vs Wardley 2 from inside the O2, Itauma vs Hrgovic. Their cards, the network's week.
The advert

Made for me, by me.

My own advert, start to finish: concept, motion, edit and sound. It's here because the fastest way to judge an editor is to watch what he makes when the client is himself.

25 seconds · motion type, the feed, the phone. Sound on.
Strike House Studio
Founded 2026 · London · boxing and MMA
The company · Strike House Studio

A creator network
built from one page.

Strike House is the creator network I built out of boxing.arc: 100+ boxing and MMA edit pages that post as one wave when it matters. Promoters and broadcasters get a fight week covered from the press conference to the morning after. Labels get a track under every edit. Brands get the fight audience instead of an ad next to it. I run it end to end: the roster, the brief, my own edits, the count and the recap page.

100+
Boxing and MMA edit pages
30
Creators on the October wave
110M+
Documented views in 2026 · boxing and MMA
48h
From the bell to the recap page
01 · Brief

One page, a week out

The card, the assets we can use, the link or the sound on every post, the dates. Every creator gets the same brief so the wave lands as one.

02 · Wave

Presser to the morning after

Build-up edits, the face-off cut the same night, the weigh-in, fight-night stories, then the result while it's the only thing on anyone's feed.

03 · Receipt

Every post, screenshotted

A recap page inside 48 hours: every post with its Studio screenshot, the call to action marked, one honest shortfall with its fix.

The MMA lane · no paid spend
UFC 329 · the McGregor wave2026
14.5M+

18 posts from four creators, one of them past 8M. The wave that proved the MMA pages move like the boxing ones.

Open the recap ↗
UFC 250 · the White House card2026
8.9M+

13 posts, a card nobody briefed, counted the same way as the ones that were.

Open the recap ↗
Paid label work · through boxing.arc
Alamo Records
Two-track release campaign for BossMan Dlow and PartyNextDoor, native edits cut to each audio and timed to the release.
Sony Music Vietnam
Commissioned placement for a BossMan Dlow track in a regional push, approved by the Sony team.
APLCO
Paid edits for a UK drill label, briefed, delivered and invoiced inside the week.
Skepta · Sirens
Music and culture edit on boxing.arc: 67K views, 7.6K likes, 234 shares.
Strike House Studio×DAZN
Official DAZN creator partner · since July 2026
Case study · Strike House × DAZN

Six cards.
86.8M+ views.

DAZN brought the network into its creator programme in July for Joshua's return. Since then the pages have covered six DAZN cards, the DAZN posters, end cards and PPV link on the posts, every one counted and sent back as a recap page DAZN forwards internally. October was the biggest: two cards, 164 receipted posts, 33 stories pushing the link to the bell.

Jul 2026

Joshua vs Prenga

8.9M+

The first brief. 36 videos in 15 days, the DAZN end card on every edit.

Snapshot ↗
Aug 2026

Rolly vs Teofimo + Itauma

24.5M+

The network run across two August cards, four creators carrying the headline.

Recap ↗
Sep 2026

Garcia vs Benn

17.0M+

35 posts from six creators, unbriefed, counted at 48 hours.

Recap ↗
Oct 2026

Dubois vs Wardley 2 + Canelo vs Mbilli

36.4M+

164 posts from 30 creators, Canelo alone 32.3M, 33 stories on the link.

Fight Month ↗
From my own page · the Canelo build-up
77K · Canelo x Lana Del Rey31 seconds · 13.6K likes · 1,812 saves · DAZN end cardOpen on TikTok ↗
588K · fight dayDAZN end card, posted the morning of the fightOpen on TikTok ↗
62.3K · Canelo in the ring13 seconds · 7,074 likes · 1 in 6 watched it to the endOpen on TikTok ↗

The biggest month in one page: both October cards, every post with its Studio screenshot and its call to action marked.

Open Fight Month ↗
Queensberry Promotions×Strike House Studio
2026 · The O2 · two cards · unbriefed
Case study · Queensberry

Their cards.
My week.

Two Queensberry cards ran on the network in 2026 and nobody briefed either. For Itauma vs Hrgovic the pages carried the build-up from three weeks out. For the Dubois vs Wardley rematch I was accredited and in the building all week, the press conference, the weigh-in and fight night, cutting the same night and filming the vlog. Afterwards the promotion got a receipt page with every number next to its screenshot.

5.0M+
Documented views · two cards · floors only
24
Receipted posts
4 + 7
Creators on posts · accounts on the story push
43.7%
UK audience on a Dubois cut from a US-lane page
Card 01 · Sat 29 Aug 2026

Itauma vs Hrgovic

The O2, London · DAZN
991K
Documented · 16 posts · 2 creators
  • The ragebait edit was the biggest single post of the window on any page: 320K views, 945 hours watched, 152 new followers from one cut.
  • Eight posts from my page between 3 August and fight day, 389.4K together, re-pulled from Studio in October and still climbing.
  • The build-up, not just the night: the prospect story told for three weeks so the audience was there when the bell went.
"No way this guy's the future of boxing"The ragebait edit · 19 Aug
320.3K views · 27K likesOpen on TikTok ↗
"I BELIEVE"The Moses edit · the night before
12.8K views · 1,482 likesOpen on TikTok ↗
Card 02 · Sat 17 Oct 2026

Dubois vs Wardley 2

The O2, London · DAZN · WBO heavyweight title
4.1M
Documented · 8 posts · 4 creators
  • Accredited and inside all week: presser, weigh-in, fight night, with the story from the floor reaching 871 viewers.
  • The fight-week Short did 1.8M in 8 days with 72.3% retention and +1.5K subscribers, posted as a collab with The Heart of Boxing.
  • The vlog: the week filmed and cut by me, the long-form companion to the edits.
The fight-week ShortYouTube · collab with The Heart of Boxing
1.8M views · 72.3% retentionWatch on YouTube ↗
871viewers on the weigh-in story from the floor, the DAZN link in bio on it

+1.5KYouTube subscribers from one Short
Inside Fight Week: What DAZN Doesn't Show You · Ep. 1The vlog · filmed and cut by me at the O2Watch on YouTube ↗
Jude Helder at the Dubois vs Wardley 2 press conference
Press conference
Jude Helder in the media pen at the Dubois vs Wardley 2 weigh-in
Weigh-in media pen

The full receipt page went to Queensberry after the rematch: both cards, every post, every screenshot.

Open the Queensberry page ↗
Hire me

Three ways in.

Projects or retainers. Send the brief and you get a price and a one-page plan back the same day, in the reply, not on a call.

01 · Project

Edits and short-form

TikTok, Reels and Shorts cut from your footage or mine. Hooks, pacing, sound, captions, the end card that sends people where you need them.

  • Single edits or a batch for a launch
  • Fast turnaround, one round of changes included
  • Every post reported with its Studio screenshot
02 · Monthly retainer

Creative direction and a content system

For a brand or a person who needs to show up every week without thinking about it. I set the tone, build the calendar and the hook library, cut the content and report it.

  • 8 to 16 pieces a month across two channels
  • Monthly report: what worked, what gets scaled
  • Shoot direction when you need footage
03 · Fight week

A creator wave through Strike House

For labels, promoters and brands who want the fight audience, not an ad near it. One brief, 100+ boxing and MMA pages, the link or the sound on every post, the recap page inside 48 hours.

  • Briefed and timed to the card
  • Floors on the median post, never estimates
  • The receipt page your boss can forward
How I price. Packages with a floor, never per view and never per post. If a window lands under its floor, the next one carries you at no charge. Terms are half on approval and the rest within a week of the last post going live.
How I work

Direction. Make. Report.

01

Direction

What the content has to feel like and what it has to do: sell the fight, land the record, fill the clinic. I learn your tone and your audience before anything gets cut, and the brief fits on one page.

02

Make

Short-form built on rhythm, pacing and a story, posted on the dates we agreed. Clean is the minimum. It has to say something, and it has to end with the thing you want people to do.

03

Report

Every post with its screenshot from the platform's own analytics, what worked, what gets scaled, one honest shortfall with its fix. The same standard I hold the 30-creator waves to.

Jude Helder in headgear and gloves in the ring, black and white
About

Inside the culture, not outside it.

I'm Jude. I box, I edit, and I built a creator network out of a boxing page. Boxing taught me the only thing that matters in content: show up every day, stay composed under pressure, and let the work speak before you do.

boxing.arc went from nothing to 100K followers in under a year and sits at 139K+ with 19M+ likes. Strike House grew out of it into the network DAZN brief on fight weeks, 100+ boxing and MMA pages, 30 creators on the October wave. The edits land because I train, watch, and spend my weekends in gyms and at the fights. Fight culture knows when something is made by one of its own.

Tools: CapCut, Premiere Pro, After Effects, TikTok Studio, YouTube Studio, and a spreadsheet for every receipt.

Based Romford, London
Editing since 2021
Founder Strike House Studio
Partner DAZN creator programme
Also JHStudios · content for clinics and property
Contact
Send the brief.
Same-day reply.

A project, a retainer, or a fight week. Tell me what it is, who it's for and when it needs to be live. You get a price and a one-page plan back in the reply.

Email · itsboxing.arc@gmail.com Instagram · @boxing.arc TikTok · @boxing.arc YouTube · @boxing_arc Download CV · PDF